Campaign Ads
Title: Emotion in Color
Description: A visual campaign designed for a non-profit organization, aimed at raising awareness around domestic violence. The project leverages color psychology and emotionally impactful imagery to deliver a powerful, message-driven visual narrative.
Role: Concept development, visual direction, image selection, and editing. Responsible for aligning visuals and color choices with psychological impact to support campaign goals.
Techniques & Tools:
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Color theory and psychology (e.g., using orange for support and black for the hidden nature of abuse).
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High-contrast imagery and symbolic composition (by using a subtle dark background with a disturbing imagery)
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Adobe Express
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Typography and layout design for emotional emphasis
Here is all the work I did during my time at Full Sail University. It was an exciting time of creative exploration that deepened my passion for media.
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The Portfolio Experience
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CAMPAIGN ADS
Title: Emotion in Color
Description: A visual campaign designed for a non-profit organization, aimed at raising awareness around domestic violence. The project leverages color psychology and emotionally impactful imagery to deliver a powerful, message-driven visual narrative.
Role: Concept development, visual direction, image selection, and editing. Responsible for aligning visuals and color choices with psychological impact to support campaign goals.
Techniques & Tools:
-
Color theory and psychology (e.g., using orange for support and black for the hidden nature of abuse).
-
High-contrast imagery and symbolic composition (by using a subtle dark background with a disturbing imagery)
-
Adobe Express
-
Typography and layout design for emotional emphasis